Brochures are an advertising product consisting of several sheets, bound by sewing (stapling), gluing, and in the larger ones by sewing and gluing. This is why the number of pages must be a multiple of 4 (8, 12, 16, 20, 24, 28, 32, 36, etc.).
Печат на брошура с пейзажна ориентация,
съединяване: с телчета
Видове брошури според предназначението
Very often your customers do not know enough about the products they are offered by you and this prevents them from making the purchase decision. The purpose of the product brochure is exactly this: to provide comprehensive information to your potential customers who are close to this point and to help them take the next step.
A product brochure is a great way to present a product or series of products in the right light and in all the brilliance of their variety, capabilities and usefulness that they offer. Therefore, they are designed to answer specific, detail-oriented questions.
Of course, there are also representative brochures that aim to reinforce the message at the last crucial moment before the purchase. They feature high quality printing and paper to reflect the high quality of the product. This option is extremely applicable when the product or service is emotionally important to the buyer or when the benefit cannot be measured before the purchase is made. It is used for luxury goods, complex technical (high-tech) or intangible products (services - such as training).
Factors that determine the price of your brochures:
• Product photography
For the press:
Circulation: it determines the technological implementation (digital / offset printing) and the appropriate finishing operations of advertising material.
Format: the most profitable are the products with a size multiple of the standard formats (A4, A3, A2, etc.). The non-standard is expensive.
Orientation: landscape / portrait
Paper: This refers not only to weight and appearance, but also to whether the body and cover will be printed on the same paper. Usually in brochures, the body and the cover are on the same paper, most often 115, 130 g / sq. m. chrome-gloss
Finishing operations: inserting, folding, cutting, sewing, gluing, dry embossing, varnish, laminate, partial varnish, etc.
Example of a cost-effective brochure:
A brochure in A4 format (folded) is best made up of 16, 32 or 48 pages.
Of course, you can always contact us to recommend you the most appropriate solution for your specific project, which will save you time, effort and save you money.